A Drumheller tourism entrepreneur was in the spotlight in Camrose.
The Annual Growing Rural Tourism Conferencewas Febraury 22-24 in Camrose. This year’s theme was “Bank on It.” It provides workshops, presentations, networking and a trade show.
Part of this year’s event is the Entrepreneur Challenge, and a made in Drumheller plan to erect a zip line in the Valley was one of the finalists for the top prize
“Part of the conference is the Entrepreneurship Challenge, where 10 finalists from across the province that presents to industry expert’s. The top three win a year of mentoring as well as a cash prize to get their business going,” said Mark Feduk of Alberta Culture and Tourism.
While it didn’t place in the top 3, he felt the exercise was useful, as was the exposure at the conference.
“If I wasn’t tapped on the shoulder 200 times with people asking me to tell them about it,” said Wolf who was wearing a zipline t-shirt. This ranged from other attraction operators to booking agents and tour operators and Travel Alberta.
“I am going to get so much exposure through these networks, so we are really happy.”
Wolf has been working on the project for some time and looking at a location along the Wayne Road for the zip line. His plan is to use the project to support other groups and attractions in the valley to help build the industry. He made his presentation at the conference with Shelley Rymal and Karel Strojan.
While the project details have not been completely finalized, he is hopeful they will be able to break ground this spring. He sees this as a component that could help Drumheller reach its potential as an attraction.
“Everyone’s success will keep building, and that success will translate to the next project,” he said. “We haven’t come close to meting our potential.”
